This Is Better Bloke

Better Bloke is here to Fk Off suicide as the leading cause of death for Aussie blokes

Aged 15-44*

About Better Bloke

The Better Bloke Project is a registered Australian charity dedicated to promoting mental & physical well-being among Australian men.

Founded by individuals with first hand experience in running one of Australia’s largest all male online groups, the organisation aims to extend its impact by providing holistic information, training and resources while fostering a supportive community.

The Mission

The organisation distinguishes itself by being “average bloke led,” meaning that it is run by individuals who can relate to the experiences and challenges faced by the the men we represent.

Whilst we engage with health professionals, these services can often be seen as unrelatable. The Better Bloke approach helps create an environment where men feel comfortable seeking guidance and support, before taking that step.

The Vision

Each year we lose around 2500 men to suicide in Australia, and that number has been increasing in recent years.

With mental health awareness growing exponentially in the past decade, it seems unfathomable the numbers aren’t declining.

The Better Bloke approach is grounded in showcasing positive mental health, normalising the difficulties of a man’s life, and fostering a community where men can connect with one another.

Every Order Supports Better Bloke

On The Ground

From hosting BBQ & Chill member-meets to teaming up with Summernats and partnering with leading health organisations, Better Bloke is all about getting off the screens and meeting men where they are—having real, life-changing conversations.

Whether through live events, workplace training, or valuable resources, our mission is to provide down-to-earth, practical ways for the average Aussie bloke to live a healthier, happier life.

The Podcast

“The Better Bloke podcast, hosted by Rob & Matty, is an entertainment platform for discussions on mental and physical well-being, tailored for the everyday Australian man.

Anchored in the ethos of the Better Blokes charity, the podcast reflects the organisation’s mission to foster a supportive community where men can comfortably seek guidance and share experiences.

Watch/Listen Here